Lebenskleidung

The Berlin-based textile company Lebenskleidung develops and distributes organic and certified textiles and is a pioneer in this field since 2008.

Together with my project partner Inga, we had an exciting and comprehensive collaboration back in 2020 - 2021. We developed a marketing strategy to access the B2C market by creating a DIY pattern collection. This started with a market analysis and research, developing the products, from pattern making to laying out the final product and setting up a marketing strategy.

My part was the visual concept, product shootings, graphic design and layout - and bringing it all together with a social media strategy and assets for print and web.

Apart from this capsule project, I supported Lebenskleidung with product shootings and digital print textile design.